I guess Pepsi didn't need a Super Bowl ad and brand recall to boost profits. Pepsi's fourth quarter profits nearly doubled. Of course, Pepsi expects continued growth in the United States,
but they are targeting the international market for rapid growth. They plan on accomplishing this by building infrastructure in China and investing 8 cents per share in this emerging market.
Pepsi is looking to grow sales through product development aimed at health conscious consumers.
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